The Hard Truth: Many Newsrooms Didn't Just Miss the Wave

Here's what I see from my work in PR and audience strategy: many newsrooms didn't just miss the podcasting wave; they watched it happen and decided to stay on the shore. They treated podcasting like a side project, a "nice to have," instead of recognizing it as a fundamental shift in how people consume and trust information.

While newsrooms hesitated, other voices stepped in to fill that space. Voices that understood something that some newsrooms forgot: audiences don't just want information, they want to feel valued by the people delivering it.

For years, BIPOC Podcast Creators has been a space where creators of color could exist effortlessly, connect, learn, and thrive. Together, we’ve built something special: a community rooted in joy and the belief that our voices belong in every room where stories are told. And today, we want to talk to you about where we’re headed.

The FREE Latinas in Podcasting Virtual Summit is for aspiring podcasters is coming on October 24-25th.

Attendees to the BIPOC Podcast Creators meetup at Podcast Movement 2024 in Washington, DC.

Kristin Quiroz Bayona, Founder of Podcast and Amplify

Meet Pam Covarrubias, Business Coach, Speaker, and Podcaster.

Meet Otisa Eads, HR Systems Strategist and Consultant.

Dive into the rich history of Pride month, with these handpicked podcast episodes.

Sasha Willis is a Business Strategist with five years of experience helping women create action plans to grow their business & brand.

Meet Bethany Hawkins, an award-winning storyteller & podcast manager with over four years of experience helping podcast creators see their vision through.

Anna DeShawn, Award-Winning Podcast Creator & Social Entrepreneur. BIPOC Podcast Creators verified service provider

Jordan Webb, experienced sound engineer and editor. BIPOC Podcast Creators verified service provider

The first Community Partner to join this program is the BIPOC Podcast Creators. This initiative will bring together like-minded, creator-based organizations as partners of the Copyright Alliance to advance the interests of creators and their works, while also promoting the importance of copyright protection and enforcement.

These Black innovators took the world by storm and their contributions impacted the podcasting industry in many ways. So sit back hold on to your mic, and get ready to learn about the seven black pioneers you never knew you needed to thank!